Noticias Newswire

Austin Latinas Unidas Unveils 'House of Chingonas': A Latina Sorority-Inspired Experience Amidst SXSW Festivities

AUSTIN, TX — March 05, 2024 — (NOTICIAS NEWSWIRE) — House of Chingonas is set to take over Mira Mira Venue on March 8-9, 2024, welcoming powerful Latina women from across the country. Presented by Austin Latinas Unidas, this event is a transformative celebration and empowerment platform, providing Latina women with opportunities to share stories, …

AUSTIN, TX — March 05, 2024 — (NOTICIAS NEWSWIRE) — House of Chingonas is set to take over Mira Mira Venue on March 8-9, 2024, welcoming powerful Latina women from across the country. Presented by Austin Latinas Unidas, this event is a transformative celebration and empowerment platform, providing Latina women with opportunities to share stories, network, and learn from each other. 

The two-day event will feature a diverse lineup of speakers, featuring notable figures such as social media influencer Anali Martinez, also known online as The Nueva Latina , and Monica Talan, TechTranslators.ai founder. These influential women will share their experiences and insights on topics ranging from entrepreneurship to Latinas in AI. Attendees can engage in fun and empowering Latina-led brand activations, music, networking, and inspiring discussions, all geared towards celebrating the achievements of Latina women. 

"We are thrilled to host House of Chingonas and bring together such an incredible group of women to the unofficial SXSW space," said Bessy Martinez, creator of House of Chingonas. "Our goal is to create an event where Latina women can come together, inspire one another to achieve greatness, while spotlighting our economic influence as Latina powerhouses." 

House of Chingonas is open to everyone of all ages and backgrounds who are passionate about empowering Latina women and celebrating their achievements. Free tickets are available now on the austinlatinasunidas.com/hoc website. 

About Austin Latinas Unidas

Austin Latinas Unidas is a collective sisterhood of Latina creators, community leaders, businesses, and dreamers in Austin, TX, and surrounding areas. We share our culture and passions while building organic friendships within our community. 

Details of the Event:

Panel & Event Emcee: Rita Bautista, CEO & Founder Latina Podcasters 

Day 1: March 8 (DJs: Helios [10AM-2PM] & La Moon [3PM-7PM]) 

  • 10:00 AM: Check-In & Morning Refreshments 
  • 10:00 AM - 1:00 PM: Morning Brand Activations 
  • 11:00 AM - 11:45 AM: Roundtables: Austin Latinas Unidas, Latina Podcasters & Tragos
  • 12:00 PM - 12:30 PM: Fireside Chat Chingonas in Media 

-Anali Martinez 

  • 1:00 PM - 2:00 PM: Chingonas of AI Panel 

-Monica Talan, Rebecca Gonzales 

  • 2:05 PM - 2:35 PM: Fireside Chat with Melissa Sustaita, founder of Mama Wears Pants 
  • 2:40 PM- 4:40 PM: Podcast 101 Workshop Hosted by Latina Podcasters 
  • 2:00 PM - 4:00 PM: Afternoon Brand Activations 
  • 4:00 PM - 6:00 PM: Latin Dance Party & Mixer 
  • 5:00 PM-6:00 PM: Dance Session with Monica Landios
  • Day 2: March 9 [DJs: Violeta [10AM-2PM & Dragonn Queen [3PM-7PM])
  • 10:00 AM: Check-In & Morning Refreshments 
  • 10:00 AM - 1:00 PM: Morning Brand Activations 
  • 10:45 AM - 11:30 AM: Roundtables: Austin Latinas Unidas, Latina Podcasters & Tragos 12:00 PM - 12:30PM: Fireside chat with Jennun 
  • 1:00 PM - 1:30 PM: Fireside chat with Veronica Juarez, founder of Dahlia VC 
  • 2:00 PM - 5:00 PM: Afternoon Brand Activations 
  • 3:00 PM - 5:00 PM: Workshop: “From Idea to Retail: The Big Box BluePrint” Hosted by Tragos 5:00 PM - 7:00 PM: Evening Brand Activations 
  • 7:00 PM: Closing of show. 

Event Sponsor & Community Partners 

  • Tragos Games 
  • Island Getaway Rum 
  • Topo Chico 
  • Mira Mira Venue 
  • Love Corn Snacks 
  • Taste Salud 
  • Guayaki Yerba Mate

         For more information about House of Chingonas, visit 

         www.austinlatinasunidas.com/hoc or follow us on Instagram @austinlatinasunidas.